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Social Media Reference Group - Membership and Terms of Reference

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Section 1 - Establishment

(1) The Social Media Reference Group (SMRG) is established by the Deputy Vice-Chancellor (Administration) in accordance with Delegations and Authorisation Policy, Schedule 1, GOV14.

Purpose

(2) The Social Media Reference Group (SMRG) will gather and disseminate information in regards to social media and its use at Charles Sturt University (the University) for the purpose of ensuring appropriate and beneficial use of social media to advance the University's mission and objectives.

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Section 2 - Membership

(3) The Social Media Reference Group will consist of 12 nominees from across Charles Sturt University (the University).

(4) Nominees will be staff actively involved in the social space or who demonstrate working knowledge of their workplace involvement in social media.

(5) Nominees will represent a mixture of professional and academic staff to ensure adequate representation of the University's social media landscape.

(6) The regular members of the Social Media Reference Group shall be;

  1. Social Media Manager, who is Chair;
  2. two representatives from the Division of Marketing and Communication, nominated by the Executive Director, Marketing and Communication;
  3. a representative from the Division of Library Services, nominated by the Executive Director, Division of Library Services;
  4. a representative from the Division of Information Technology, nominated by the Executive Director, Division of Information Technology;
  5. two representatives from Office for Students, nominated by the Dean of Students, Office for Students;
  6. a representative from Student Central, Student Services OfficeDivision of Student Administration, nominated by the Executive Director, Division of Student Administration;
  7. a representative from Residence Life, nominated by the Chief Financial Officer;
  8. a representative from Research, Development and Industry, nominated by the Deputy Vice-Chancellor (Research, Development and Industry); and
  9. one representative of each Faculty, nominated by the respective Executive Dean.
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Section 3 - Terms of Reference

(7) The Social Media Reference Group will gather and disseminate information in regards to the following;

  1. compliance with social media policy and guidelines;
  2. changes in social media trends and technologies;
  3. recommendations for improvement to current practices;
  4. act as a community of practice to help identify and raise general issues around social media at the University;
  5. contribute towards promotion of the whole-of-the-University e.g. Research, Student Experience; and
  6. provide an assessment as to the health of the University's social media platforms, accounts/channels and nominate critical issues to the Senior Manager Web Strategy for consideration.
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Section 4 - Meetings and Reporting

(8) A formal feedback loop is to be established by the Chair with meetings held monthly (or as required).

(9) A monthly report that aggregates current issues around the University's social media channels will be provided to the Senior Manager Web Strategy.