Status and Details
October 2025 – Full Review. Approved by COO under delegation A8. Approval requirements for sub-brand logos changed so that ELT can endorse the initial request to create a sub-brand as requested by ELT.Communications and Marketing Procedure - Brand Governance
Status
Current
Indicates if this version of the document is in effect (Current), yet to come into effect (Future), or expired (Historic).
Effective Date
20th October 2025
This is the date on which this version of the document came into effect.
Review Date
20th October 2030
The next review of this document is scheduled to commence on this date.
Approval Authority
Chief Operating Officer
The noted authority approved this is version of the document.
Approval Date
20th October 2025
This is the date on which this version of the document was approved by the authorised authority.
Expiry Date
Not Applicable
This is the date on which this version expires. It may still apply, conditionally, after this date.
Unit Head
Matt Granfield
Executive Director, Customer Experience
This is the officer generally responsible for day to day administrative matters.
Author
Tracey Kerr
Policy Developer
This is the author of record for this version of the document.
Enquiries Contact
Division of Customer Experience
+61 2 63384103
General enquiries should be directed to the officer/area listed.
Summary of Changes from Previous Version